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Awesome Kickstarter campaign for Art Space Tokyo
Wow, I just finished reading Craig Mod’s fascinating post on using Kickstarter to raise funds to reprint his book. Everyone who works in fundraising should check it out.
I’d like to add a few points about why this and other Kickstarter projects are such good fundraising opportunities and how these successes look next to classic nonprofit fundraising techniques. Continue reading
Posted in data analysis, nonprofit
Tagged craigmod, fundraising, kickstarter, Nonprofit
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How to write a fundraising letter and evaluate its performance
Now is the season when nonprofits are scrambling to get out their end of year fundraising letters. Nonprofits who sent out letters over a week ago have been forgotten, since everyone reboots their brains over Thanksgiving, and nonprofits who send … Continue reading
Posted in data analysis, nonprofit
Tagged data analysis, fundraising, letters, marketing, Nonprofit
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